JB Goodwin Realtors needed a comprehensive content management system for their listings and agents.
Due to the constantly changing nature of the content, the application needed to be easy to use with a navigation designed for quick data entry. To minimize server load and download times, LSI developed a content management system that "published" html from an easily modifyable database. Rather than build the pages dynamically each time they were requested, the application built the pages once and allowed the web server to do what it does best (serve static pages)
The resulting application has a number of advanced features including the following:
- The main page of the site has constantly changing promotional messages as well as featured agents based on the agent's sales history. So the site doesn't appear static and stale.
- Listings are easily added and modified for quick updates.
- Mapping of listings is generated automatically from listing data.
- Agent data, while displayed in many locations throughout the site, is maintained in one area of the content management system. So if an agent leaves the firm, upon deleting the agent's information, all listings are passed to the backup agent record.
- Agent's may have dynamic web pages on the web site pulling current listings as well as archive listings (sold or leased properties) from the current data so an agent's current and past performance is available for review by clients selecting an agent.
- Agent specialties including foreign languages spoken are displayed in a manner allowing prospective clients to make an agent selection easily.
The result is a flexible and easy to manage content management system that allows the client to maintain their own constantly changing information.
